A Guide to Spotting Greenwashing in Products
Culture Antara Chakrabarti Culture Antara Chakrabarti

A Guide to Spotting Greenwashing in Products

Retail is evolving and so is e-commerce. In recent years, more businesses have launched eco-friendly products, but all may not be exactly as it seems.

Unfortunately, a lot of the items out there claiming to be “sustainable” and “green” are falsely labeled. In the name of “saving the planet” and encouraging people to become “environmentally friendly,” brands are engaging in what is now known as greenwashing.

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